5 Marketing Strategies Business Owners Should Start in 2022

Opinions expressed by entrepreneur Shareholders are their own. Although 2021 is infinitely better than 2020, it has faced its own unique challenges. As 2022 begins, it’s a chance to start over and do all the things we swore we’d accomplish every two years. Be it personal or professional, the new year is the time to … Read more

8 Ways Financial Planners Can More Effectively Market Themselves

Opinions expressed by entrepreneur Shareholders are their own. As a financial advisor, the goal is to see clients’ investments grow, and their word of mouth is used as a key marketing tool for those working in this field. But what if there are days and weeks when there are no new customers: How can you … Read more

3 Key Principles of Employee Management

Opinions expressed by entrepreneur Shareholders are their own. In my career as an HR professional, business integrator, and leader, I have helped companies work to reverse the consequences of the myriad poor decisions regarding employees. In my experience, most of these errors were the result of poor planning, underestimating staff responsiveness(s), lack of understanding of … Read more