Would you like to market your business product to 50 of the largest hospital systems in the United States? What about the 40 governing bodies of the country’s largest cities? And 55 Fortune 500 companies?
You can reach millions of business customers like these when you sell B2B on Amazon Business.
What is Amazon B2B?
There are two main types of Amazon B2B business customers: Amazon Business Buyers and Amazon Business Sellers. Amazon business customers can buy and sell business products.
They can sell products one by one, or in bulk. They can sell one product, several dozen products, or hundreds of products. You can select the products in your line that you will have for sale.
Those who use Amazon business reach out to millions of other businesses. Businesses of all sizes benefit from a key feature – a visual dashboard.
The visual dashboard acts like a sales snapshot. As you grow your b2b sales, you’ll get analytics that show you not only your best products, but also the industries you’re buying into.
If you are a buyer, you will have access to hundreds of products which are very good b2b based prices. It is an exclusive e-commerce business.
What Kind of Companies Use Amazon Business?
Whether you are a business seller or a buyer, the types of businesses that use Amazon b2b come from 5 main categories:
distributors and dealers
Who is Eligible for an Amazon Business Account?
Before selling on Amazon, Amazon b2b members must meet basic criteria:
The company, corporation, or organization must be located in the United States or in United States territories (eg Guam and Puerto Rico).
The company must have a tax identification number (TIN).
How does Amazon Business work?
As basics, Amazon B2B is a place where Amazon Business Seller and Amazon Business Buyer meet. Each entity joins B2B sales and they connect to each other.
Amazon sellers and Amazon buyers in the Amazon b2b e-commerce marketplace may benefit from strategies such as wholesale pricing, negotiated payment terms, and free shipping.
How much does Amazon Business cost?
The monthly Amazon b2b membership fee is the same as the Amazon seller account fee, $39.99.
Or you can choose to pay a specific amount for each item sold, which is 0.99. You have to weigh what works for you. In other words, if you sell 40 items per month, the fee for each item is the same as the cost of your monthly subscription.
Why you should sell with Amazon Business
Buying and Selling with Amazon B2B gives you access to items offered by other member companies.
Commands flow in both directions.
There is more than one success story with Amazon b2b users. this is the reason:
Show your product to millions of business customers
Hospital Systems, Administrative Agencies, and Fortune 500 Companies – As an Amazon merchant seller, you’ll have access to all of these business customers. You will generate sales and reach new business customers who find your products on Amazon b2b.
Item to think about: Third-party sellers make up as much as 50% of the $10M “Annual Sales” rate on Amazon.
Use the Amazon Tax Credit Program
You can enjoy the Amazon Tax Credit Program if your company has tax exempt status. In addition to eligible corporations, tax-exempt entities include government departments, non-profit organizations, and educational institutions.
You have in-depth analytics
With a visual dashboard, Amazon will keep track of your business trends for you by analyzing orders. You will be able to learn basic information, such as what are your most important items and the types of companies you use.
Expenditure management on the tail
Although you will be a part of the Amazon seller hub and its customers, only Amazon b2b members can see any special prices displayed there. If you offer special business pricing like bulk sales, which is tier-based pricing (prices fall as quantities increase), only other Amazon b2b members will be able to see that price.
Save on business purchases
If you’re on the buying side, Amazon business can help you take advantage of quantity discounts and other special business rates.
Should I use Amazon Business Prime?
Prime and Amazon Business Prime offer buyers the same benefit – those who use Prime get the best shipping deal and free shipping for buyers.
But as every small business owner already knows, nothing is truly free! Here’s how Amazon Business Prime works:
Members pay an annual fee, depending on the size of the company. With 3 or fewer users, the fee is $179 per year. With 100 or more users, the fee is $10,000 annually. Amazon Business Prime users get free 2-day shipping.
How to get started with Amazon Business
Amazon business customers will find it easy to get started. To get the best of Amazon, follow these steps:
Make sure you meet the requirements
Your business is located in the United States or its territories, and you have a Payer Identification Number (TIN).
Choose an account option
Create a new account or transfer your existing professional seller account.
Set up an Amazon Business account
Create a business profile, including information such as your logo, years of business, business type, and key elements that fit into your Amazon biz market B2B marketplace. Select the accepted payment methods.
If possible, sellers should include quality and variety credentials. For example, buyers can search for products from businesses owned by women, minorities, and veterans.
Check your business information
When setting up your account, you will provide a username and password. You can answer questions from Amazon Customer Service that require you to provide your business address as listed on your official business case registration documents. You may be asked to provide your business tax ID number and business credit card information.
Create your own listings for your business account
You might have a business that fits everything in your catalog b2b software, or you might have only 5 products out of 100 that fit.
Create and describe your listings accurately.
Expand your business
Use the visual dashboard to target the ideal customer more accurately. Develop strategies to help your business grow.